Photo Credit: Micah Wood
Hi, I’m Mariza!
I’m a user researcher and design strategist based in Washington DC.
With my background in visual communication, I am passionate about helping the public sector, local artists, nonprofits, and small businesses build their marketing strategy and expand their reach.
Off-the-clock, I’m either at the gym, rock-climbing (indoors!), or consuming productivity content on YouTube.
BMore Vaccinated
Applying design thinking to understand COVID-19 vaccine hesitancy among Baltimore City communities.
Designers in Residence
Social media campaigns, publication design, and marketing materials for a 18-month project.
Transforming Community Colleges
Infographic generation, publication design, and social media graphics documenting industry insights 10 years in the making.
Experience You
Publication design for a joint project with the U.S. Chamber of Commerce Foundation.
Rural Revival
Social media campaign and publication design spotlighting five rural institutions and their communities.
XCredit Early Design Insights
Publication design reflecting on the success of the first phases and next steps of a multi-year project.
Discovery Guide (coming soon)
Applying design thinking to understand how to enhance the museum experience of caregivers.
Roots For Life (coming soon)
Visual identity + brand voice refresh for a DC nonprofit as part of a 24-hour volunteer design event.
NEX Bethesda (coming soon)
Retrospective on implementing new procedures to maximize profits for barbers and cosmetologists.